Embracing Dark Sky Tourism in Northern Periphery and Arctic

GLOW2.0 focuses on three main aspects: 1. Enhancing the capacity of SMEs in delivery, marketing and promotion of tourism offers involving dark skies; introducing enterprises to accessible immersive technologies (AR, VR); 2. Technology development of a virtual planetarium, 360-degree photography and star gazing applications, to be shared and adapted across the region; 3. Validation and promotion of Dark Skies tourism as a regional offer across the NPA area, which also serves as means of safeguarding natural assets; The outcomes will be integrated into existing tourism strategies and offers on natural and cultural heritage. These will enable the enterprises to develop their own green business models. Green business can grow economically and reduce use of resources. This will also enable regions enhance their overall tourism offer and disseminate them across the NPA.